Communication, Elliott School of
The Elliott School of Communication offers an integrated major in communication leading to the Bachelor of Arts (BA) degree. Students can develop a special (open) emphasis that respects their background and experience and is consistent with their educational and professional goals, or choose a structured emphasis in strategic communication, journalism, electronic media or integrated marketing communication.
This comprehensive communication degree has three distinguishing characteristics:
- It is interdisciplinary in nature, reflecting the contemporary belief that all communication media are engaged in essentially the same functions (gathering information and creating and disseminating messages) and that the present-day communication professional must be schooled in the basic skills — writing, speaking and visual communication — and must develop the ability to plan, organize, evaluate and think strategically. Founded on the principle that communication specialists should also be communication generalists, this degree program combines disciplinary strengths in an inter-disciplinary matrix.
- It is consistent with the mission of Wichita State University to offer programs that are responsive to the needs of the urban community that the university serves. The Kansas communication industry has its focus in Wichita, the major media center of the state.
- Its location allows the program and its students to take full advantage of the communication opportunities afforded by the largest city in Kansas. The region of the state served by WSU includes one public and four commercial television stations, more than 15 radio stations, nine daily and 32 weekly newspapers, more than 25 advertising agencies, and a range of international, national, regional and local industries, businesses, and public agencies, many with substantial communication operations. This setting allows students to combine academic and professional interests in a program that matches concept with example, education with experience.
The undergraduate advisor(s) will advise all premajors in communication to help students understand and attempt to meet the requirements for their degree. After successfully completing the Grammar, Spelling and Punctuation test, students will be assigned a faculty advisor, who will help them select their emphasis area or develop an open emphasis, which requires preparation of an undergraduate plan of study. Students are strongly encouraged to meet with their advisors at least once a semester while they are enrolled.
Communication Core Courses
|Communication & Society|
|Introduction to Human Communication|
|Writing for the Mass Audience|
|Introduction to Multimedia|
|Speaking in Business and the Professions|
|Communication Research and Inquiry|
|Communication Analysis and Criticism|
|Communication Law and Responsibility|
|Historical and Theoretical Issues in Communication|
Majors in Communication
- BA in Communication - Electronic Media Emphasis
- BA in Communication - Journalism Emphasis
- BA in Communication - Integrated Marketing Communication Emphasis
- BA in Communication - Strategic Communication Emphasis
- BA in Communication - Open Emphasis
- Field Major
- Bachelor of General Studies
- Departmental Honors in Communication